Discover insights from partnering with clients to drive real-world results for their business. Here you can browse articles, guides, case studies, and more by the topics you’re most interested in.
Article
Ticketmaster Partnerships Power Landmark Opening at One New Zealand Stadium
The DHL Super Rugby Pacific Super Round marked a milestone moment as the first ticketed event to take place at the newly opened One New Zealand Stadium in Christchurch, delivered through the ongoing partnerships between Ticketmaster,
Ticketmaster Partnerships Power Landmark Opening at One New Zealand Stadium
The DHL Super Rugby Pacific Super Round marked a milestone moment as the first ticketed event to take place at the newly opened One New Zealand Stadium in Christchurch, delivered through the ongoing partnerships between Ticketmaster, Venues Ōtautahi, and the Crusaders. A First for Aotearoa A major moment for both the venue and the city, Super Round […]
Ticketmaster Drives a New Era of AI-Powered Event Discovery with App in ChatGPT
Fan behavior is evolving. Discovery is no longer limited to search engines or social platforms, as more fans turn to AI platforms like ChatGPT to find events, compare options, and make decisions in real time. Ticketmaster is helping shape this shift with our app in ChatGPT, ensuring your events are discoverable in these emerging spaces […]
Apple Wallet Passes: Design best Practices and Fan Engagement Guide
Apple Wallet passes offer clients a direct and effective way to engage fans and deliver essential event information. Ticketmaster’s enhanced wallet passes allow organizations to customise digital passes with your brand, connect with fans, and provide important details about events. They’re one example of how Ticketmaster is leading the way in mobile-first ticketing innovation—developing technology […]