The DHL Super Rugby Pacific Super Round marked a milestone moment as the first ticketed event to take place at the newly opened One New Zealand Stadium in Christchurch, delivered through the ongoing partnerships between Ticketmaster, Venues Ōtautahi, and the Crusaders.
A First for Aotearoa
A major moment for both the venue and the city, Super Round arrived in Ōtautahi for the first time, bringing the festival-style rugby concept to New Zealand and welcoming fans to five Super Rugby matches across one action-packed weekend, all hosted within one world-class venue.For the Crusaders, the opening of One New Zealand Stadium marked the beginning of a new era following more than a decade at a temporary home venue.
As the inaugural ticketed event at One New Zealand Stadium, Super Round Ōtautahi Christchurch also set the benchmark for future events, powered by Ticketmaster’s advanced digital ticketing solutions and supported by a shared commitment to innovation and fan experience.
Key features included:
Fully Digital Ticketing
The stadium operates as a mobile-first venue, with all tickets delivered via mobile devices and digital wallets, ensuring a seamless and secure entry experience.
Connected Fan Experience
Integrated with the Venues Ōtautahi app, Ticketmaster’s digital ticketing technology helped deliver a seamless matchday experience, giving fans easy access to tickets, venue information, and event-day updates in one place.
Ticket Colouring Technology
To enhance navigation and reduce friction on event day, ticket colouring was implemented, allowing fans to quickly identify their seating zones at a glance. The technology was also used to support the Crusaders member entitlements, making it easier for members to access their designated inclusions.
Fan-to-Fan Resale
Built-in resale functionality gave fans flexibility while maintaining a safe and controlled ticketing environment Together, these tools helped create an efficient and fan-friendly experience, critical for a high-volume, multi-day event of this scale.
As a flagship event for One New Zealand Stadium, the weekend demonstrated the venue’s capability to host world-class experiences both on and off the field, with entertainment, activations, and fan engagement extending beyond the matches themselves.
The event also marked year two of Ticketmaster’s partnership with Venues Ōtautahi with a shared focus on long-term growth, innovation, and elevating the live event experience for fans across Christchurch and New Zealand.
From three sold-out crowds to a fully digital, secure, and fan-first stadium operation, Super Round set a new benchmark for live events in Christchurch with Ticketmaster, Venues Ōtautahi, the Crusaders and DHL Super Rugby Pacific proudly helping deliver the venue’s opening chapter together.
